Wowchella: Wowcher’s Guide to Festival Fashion



Summer is finally in sight, and as a nation of festival fanatics we’re all preparing for the weekend of our lives (well, this year) as we search our sheds and lofts for tents and sleeping bags, and hunt for that all-important showstopper outfit. Like our Coachella celebs, we’re looking for that perfect balance between fashionable and practical – a look that says “Oh, this old thing? I’ve had it for years and I just happened to stumble upon it this morning while choosing what to wear… without any prior thought, at all”. While this task for the rich and famous is assisted by stylists and peaceful slumbers in 5* hotels, we have to make do with two-day old hair, eye bags and a severe hangover from the night before. Well, we can’t help you much with that, but we can assist in making you a festival fashion phenomenon, with a little inspiration from our favourite Coachella ’16 A-list looks.

Festival foundations

Kylie Jenner, Coachella, Festival Fashion, Makeup, Hair Chalk,


SHOP: Sunkissed makeup kit / eyeshadow palettes / eyebrow pencil / eyebrow mascara / mascara / hair chalks

Copy Kylie Jenner’s flawless festival face with this fabulous Sunkissed makeup kit by TOWIE’s Lucy Mecklenburgh. Add light and shade with the highlighter and bronzer for a dewy summer glow, and build a pretty pink smokey eye with one of these nude eyeshadow palettes. Well groomed brows are an absolute must to achieve this look – begin with filling in gaps with pencil before adding a little eyebrow mascara to make sure they stay put! Finish with lashings of mascara and play around with funky hair chalks to add a fun pop of colour and to complete Kylie’s look.

Leather and lace

Laura Whitmore, Coachella, Festival Fashion, Lace, Leather, Hi-Tops


SHOP: lace festival mini dress / hi-top sneakers / biker jacket

Super chic, comfortable and practical, we love this Laura Whitmore look! Wearing red – a hot colour this season – she sizzles, but maintains the casual festival vibe. Ideal for our less glamorous UK festivals, it’s easily replicated so there’s no chance of overthinking. Take our lace festival mini dress and combine with some hi-top sneakers for a slice of Laura’s style. Add a leather look biker jacket when the wind picks up and confidently rock this edgy yet elegant look.

Heavenly demin

Suki Waterhouse, Frieda Pinto, Festival Fashion, Coachella, Denim Dungaree Shorts, Short Dungarees, Braided, Plaits

Instagram/sukiwaterhouse, Instagram/freidapinto

SHOP: denim dungaree shorts / magic hair braiding tool / peel off waterproof lip stain

Seen on not one but two A-listers at Coachella this month, we’re certainly backing denim short dungarees this festival season! Wear with a light Harrington jacket for an androgynous look, like Suki Waterhouse, or keep it feminine with a floral print top like Frieda Pinto. Practical, comfortable and cute, we adore Frieda’s take on denim dungaree shorts, with a sweep of sexy red lipstick and a beautiful braid. Not all that when it comes to plaiting? Try our magic hair braiding tool – simply weave hair around to create gorgeous braided dos. Pair with our peel off waterproof lip stain for a hint of long-lasting rouge.

Frock-ing fabulous

Emma Roberts, Brit Elkin, Coachella, Festival Fashion, Tom Ford


SHOP: balloon sleeved mini dress / wedge heels / oversized shades

Style queen Emma Roberts and fashion designer pal Brit Elkin certainly brought a touch of glamour to Coachella this spring! Rocking a pair of wedge heels, she shows the, ahem, vertically challenged how to make sure they don’t miss out on any of the action, whilst elongating those pins with a little extra help from a loose, balloon sleeved mini dress. Finished off with a pair of oversized shades and a bright clutch bag, she’s breaking all the usual festival fashion rules in all the right ways!

Best of the rest

Festival Fashion, Coachella, Sandals, Dress, Ray Bans

SHOP: crochet playsuit / feather detail dress / chiffon maxi split dress

double layer flounce dress / stripe tunic top / personalised necklace /  Ray Ban sunglasses /  friendship bracelets

Bohemian festival head chain / lace up gladiator sandals / diamante sandals